When a crisis unfolds within your organisation or an issue suddenly escalates, there is no time for practicing your responses to the media. You do not get a second chance to respond promptly, clearly and sensitively.

Therefore, having good procedures and agreed responses in place will help you to protect your reputation and minimise potential damage.

This intensive, interactive, one-day course will ensure you are fully prepared to deal with a media crisis whatever your business could face. We will train your spokespersons to respond effeciently to journalists' calls in the event of a fast-moving crisis. We will discuss appropriate escalation procedures, train your people to manage media interviews, respond to calls from the press, relatives of employees and local communities.

This workshop can be tailored to your requirements and focus on crises, issues, or both.

What's covered?

• Crisis Communication Audit
• Pro-Active and Re-Active reporting
• Crisis Media handling techniques
• Building positive media relationships
• The Press Conference
• Closing down the story
• Crisis Simulations - Role Plays - Procedures
• Learning from Experience - Evaluate - Reflect - Action

Duration : Full Day
Participants : Course maximum of 6 people.

Training can be carried out in your own premises or at a venue of your choice.

Channel56 can also deliver the training here, in our fully equipped studio in Central Belfast.

All of Channel56's trainers are experts working within the media industry, at both national and international level.

Crisis Management Training will be delivered by Prof. Paul Moorcraft, a visiting professor in Cardiff University’s School of Journalism, Media and Cultural Studies, Europe’s leading journalism department, Malachi O'Doherty, a well known author, journalist and broadcaster and Alan Morton, a leading Crisis Management and Media Consultant based in Belfast, Northern Ireland.

All trainers have a student-centered approach that builds confidence and encourages student participation and interaction.